Objectives: To reconstruct three abandoned ice rinks in Russia, within the framework of the “Vote for Your Skating Rink” brand NIVEA. Organize mass events solemn opening, implement administrative support for the project, ensure interaction with the media.

Geography: Omsk; Pos. Meliorative (Rep. Of Karelia); Solnechnogorsk (Moscow region)

Timeframe: September 2014, 2015

Results:
– The technical reconstruction of the 3 winning skating rinks was organized;
– The interaction and support of the Administration of the development areas was ensured;
– The solemn events of the opening of ice rinks were held. With the participation of the press, the Administration, the leadership of NIVEA.

The local sections of figure skating (young champions) were involved in the opening of the ice rinks, together with NIVEA, skaters Maria Petrova, Alexey Tikhonov and hockey players of HC “Avangard” took part in the opening of the rinks. Opening of ice rinks was visited by more than 1,000 inhabitants of cities