Адрес
2-й Колобовский переулок, 9/2 стр.1
Tasks: increase the percentage of customer goods` sales through the development and implementation of the Brand Ambassador program.
Geography: Russia, 32 cities of Russia
Timeframe: 2014 — present time
Results:
— 81 Brand Ambassador in 30 cities of Russia;
— 19 supervisors in all cities where Brand Ambassadors are represented;
— Reduction of rotation on the project to 2 percent and below;
— Holding corporate events in November 2014 (Yalta) and September 2015 (Sochi);
— Expansion of presence to the best sales networks: Mvideo, Mediamark, DNS, Eldorado;
— Organized training on product and sales for EACH Brand Ambassador’a;
— Developed and implemented a flexible system of motivation that allows to promote the current models of NIKON equipment;
— Within the framework of the project a career development system was created, the best employees started working as trainers in the framework of the NIKON SCHOOL project; The leaders of the promo project are also involved in all-Russian and international exhibitions and photo forums
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